A lesson I’ve taken to heart over the past three years at the scale-up I joined has been that perfect is regularly the enemy of progress and “good enough” is actually good enough. That’s not to say everything you launch will deliver great results but small experiments and constant iteration get us closer to what customers want (and will pay for) faster than trying to have it all figured out in advance.
As with many situations in life – personal and professional – the most important thing is to just get started.

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